At Desira Group Plc, we are a trusted and respected car dealership group with a rich history spanning over 50 years. Our mission is to provide exceptional service and offer fantastic value for money to our loyal customers. We pride ourselves on our commitment to delivering a personalized experience to each and every customer, whether you're buying personally or through a business.
Our Services
We offer a comprehensive range of services to cater to all your motoring needs. From new car sales to used car sales, van sales, and used van sales, we have got you covered. Our team of expert technicians and staff are dedicated to providing top-notch car servicing, MOT tests, warranty repairs, and parts supply and fitting. We are authorized dealers for renowned brands such as Nissan, Suzuki, Isuzu, Fiat, Citroen, Peugeot, MG, Jeep, Alfa Romeo, Abarth, and LEVC.
Our Promise
At Desira Group Plc, we understand the importance of your vehicle to you. That's why we strive to make your experience with us as easy and affordable as possible. We offer exclusive new car and nearly new car offers, 0% finance, contract hire, low payment offers, and low deposit offers to ensure that you find your perfect vehicle at an amazing price. Our highly trained technicians and staff will ensure that your vehicle is cared for inside and out, providing you with complete peace of mind.
Our Locations
We have an unrivalled network of motor dealerships across East Anglia, with locations in Norwich, Diss, Great Yarmouth, Lowestoft, and Bury St Edmunds. You can now buy or reserve online, with click and collect or delivery to your home. Our friendly team looks forward to meeting you and helping you with all your motoring needs.
Our History
Established for over 50 years, Desira Group Plc has continued to expand with the world's largest manufacturers. We are proud to be an Electric Vehicle dealer for Nissan and have also launched easypeasy - a one-stop-shop for Used Cars and Bosch servicing at our Wroxham Road easypeasy branch in Norwich. Our aim has always been to provide exceptional service and offer fantastic value for money to both our loyal and new customers.
Excellent Customer Service and Sales Experience
Many reviewers praised the dealership for their exceptional customer service and sales experience. They commended the staff for being friendly, honest, polite, and courteous throughout the process. Several reviewers mentioned that the staff went above and beyond to ensure they were satisfied, even checking in after the sale to ensure everything was going well.
Efficient and Reliable Service
Some reviewers also praised the dealership for their efficient and reliable service. They mentioned that the staff were able to fit them in at a convenient time, and that the work was completed quickly and to a high standard.
Issues with Spare Parts and Repairs
On the other hand, some reviewers experienced issues with spare parts and repairs. One reviewer waited a long time for a spare part, only to have their request not met. Another reviewer had a poor experience with a used car purchase, which had to be taken back multiple times for a strange noise, and the dealership refused to honour the warranty.
Misleading Advertising and Refund Issues
A few reviewers had negative experiences with misleading advertising and refund issues. One reviewer accused the dealership of falsely advertising a car, and then refusing to take responsibility when they arrived to collect it. Another reviewer had issues with a refund for train travel costs incurred due to the dealership's mistakes.
